August 2017 - Oojeema

10Aug 2017 by admin

Technology In Small Businesses: 4 Tools You Could Be Using Wrong

For SMEs

Let’s take a step back and check just how much technology has changed the lives of regular people. From ride-hailing to instant messaging, a whole lot of work can be done through countless apps available on the web and mobile. In today’s evolving world, the importance of technology in small businesses is being emphasized more and more each day. Keeping up to date with the digital world is required for any business, especially those that are just starting to take off. Technology is a powerful tool that can propel a team to greatness; any company would do well to use this knowledge. However, we have seen countless businesses that use tools in the wrong way. Here are some of them. 4 Misused Technology in Small Businesses Instant Communication Tools They…

08Aug 2017 by admin

3 Underappreciated Advantages Of Technology In Accounting

For Accountants

We are all aware that there are several advantages of technology in accounting. There is the fact that it automates most of the manual tasks such as reminding clients of unpaid invoices, preparing tax reports, and calculating tax rates and discounts. In this article, however, we would like to highlight three benefits of technology in accounting that not everyone appreciates. Hence, these individuals are still sitting on the fence on jumping on the accounting software bandwagon. They think their current method is enough to complete their tasks. If you are one of them, this article is for you. Overlooked advantages of technology in accounting 1. Accuracy You've been working all afternoon looking at numbers and performing computations. Hour after hour, going back and forth on your calculator and making sure…

01Aug 2017 by admin

Little Known (Free) Marketing Strategies for Startups

Business Tips, For SMEs

When a product is nearing its completion, start-ups begin to map out their next moves. One of which is promoting the business. While bigger corporations tend to outsource marketing to specialized companies, most start-ups don't have the finances to do the same. Thankfully, in today's highly digital era, there are a lot of marketing strategies for startups you can do for free. You only need to manage the resources you have to effectively promote your products and services. Here are some of them. 5 marketing strategies for startups Email marketing Email marketing has been around for a long time, and with good reason: it's an effective way to promote without shelling out the big bucks. Customers often check their emails during their downtimes, so it's likely that they have time…